Patient experience: new perspectives on person-focused care

More than ever before, healthcare organizations are working harder to prioritize the patient experience. From appointment booking to post-discharge follow-up, hospitals and health systems are striving to innovate and personalize the way people navigate their care journey.

Mere "patient engagement" isn't enough anymore. Providers are embracing new technologies and digital tools to enable greater insights into what their customers want and need – and tailoring their efforts in response to patient feedback.

From digital front doors to intelligent hospital rooms, chatbots to portals, hospital-at-home to human-centered AI, forward-looking health systems put the patient at the center of their strategic plans – not just because doing so offers a competitive advantage, but because it's the right thing to do.